Items for Unique Author : Bougoure, Ursula S.

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Article (Commonwealth Reporting Category C)

Leung, Lai Cheung and Bougoure, Ursula S. and Miller, Karen W. (2014) The effects of affective and utilitarian brand relationships on brand consideration. Journal of Brand Management, 21 (6). pp. 469-484. ISSN 1350-231X

This list was generated on Tue Nov 12 01:11:37 2019 AEST.