Items where Author is "Neale, Larry"

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Fullerton, Sam and Neale, Larry and Johnson Morgan, Melissa (2010) Australian consumers' attitudes about sports sponsorship during an economic downturn. In: 8th Annual Sports Marketing Association Conference: Sport Marketing Strategies in Hard Times (SMA 2010), 26-29 Oct 2010, New Orleans, LA, USA.

Neale, Larry and Fullerton, Sam and Johnson Morgan, Melissa (2010) The pitfalls of publicizing ethics research. In: 2010 Annual Conference of the Society for Marketing Advances: Going Green - Best Marketing Practices for a Global World, 3-6 Nov 2010, Atlanta, Georgia, USA.

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