Items where Author is "Moon, Junyean"

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Moon, Junyean and Chadee, Doren and Tikoo, Surinder (2008) Culture, product type, and price influences on consumer purchase intention to buy personalized products online. Journal of Business Research, 61 (1). pp. 31-39. ISSN 0148-2963


Moon, Junyean and Chadee, Doren (2005) Effects of culture, product type and price on consumer intention to purchase mass customised products on-line. In: 9th International Conference on Global Business and Economic Development (SGBED 2005): Management Challenges in Times of Global Change and Uncertainty, 25-28 May 2005, Seoul, South Korea.

This list was generated on Thu Apr 9 23:42:28 2020 AEST.