Items where Author is "Miller, Karen"

Export as [feed] RSS 1.0 [feed] RSS 2.0
Group by: Date | Item Type | Title | No Grouping
Jump to: 2018 | 2013 | 2012 | 2010 | 2008 | 2007 | 2006
Number of items: 15.

2018

Woodhead, Alice and Zhang, Shane and Burey, Polly and Earl, Greg and Miller, Karen (2018) ASEAN high value add red meat opportunities. Technical Report. Meat Livestock Australia Limited , North Sydney, Australia. [Report]

2013

Miller, Karen (2013) Hedonic customer responses to fast fashion and replicas. Journal of Fashion Marketing and Management , 17 (2). pp. 160-174. ISSN 1361-2026

2012

Miller, Karen and Pedersen, Cec (2012) Community engagement and building connectivity in the Lockyer Valley region. In: 2012 Regional Development: Connectedness, Business and Learning: Creating Sustainable Communities, 20 Jun 2012, Brisbane, Australia.

Miller, Karen (2012) Starting small and going global: lessons that brand storytelling can teach SMEs. In: 4th Global Conference on SME, Entrepreneurship and Service Innovation, 12-13 Jul 2012, Gold Coast, Australia.

Miller, Karen and Pedersen, Cec (2012) Using social marketing initiatives to address disconnection in the Lockyer Valley Region. In: 2012 International Social Marketing Conference, 27-29 June 2012, Brisbane, Australia .

2010

Miller, Karen (2010) A better understanding of Rural Weekly readers. Project Report. Unpublished . [Report]

2008

Miller, Karen and Brown, Les and Chadee, Doren (2008) Developing a presence in a mainstream market with a product perceived as offbeat. In: ANZMAC 2008: Shifting the Focus from Mainstream to Offbeat, 1-3 Dec 2008, Sydney, Australia.

Chadee, Doren and Miller, Karen (2008) Growing your wine business: the value of market research. In: 2008 Queensland Wine Business Conference, 29 July 2008, Toowoomba, Australia.

Chadee, Doren and Miller, Karen (2008) How market research can help grow your business. Wine Business Magazine. pp. 64-65. ISSN 1832-5068

Miller, Karen (2008) The impact of brand personality on brand-aroused feelings. In: ANZAM 2008: Managing in the Pacific Century, 2-5 Dec 2008, Auckland, New Zealand.

Miller, Karen and Chadee, Doren (2008) The relevance and irrelevance of the brand for small and medium wine enterprises. Small enterprises research: the journal of SEAANZ, 16 (2). pp. 32-44. ISSN 1321-5906

2007

Miller, Karen (2007) Analysing brand status' impact on brand value. In: ANZMAC 2007: 3Rs Reputation, Responsibility and Relevance, 3-5 Dec 2007, Dunedin, New Zealand.

Miller, Karen (2007) Examining the role brand fit plays in generation Y's propensity to purchase. In: ANZMAC 2007: 3Rs Reputation, Responsibility and Relevance, 3-5 Dec 2007, Dunedin, New Zealand.

2006

O'Cass, Aron and Miller, Karen (2006) Building brand value: consumer assessment of value. In: ANZMAC 2006: Advancing Theory, Maintaining Relevance, 4-6 Dec 2006, Brisbane, Australia.

Miller, Karen and O'Cass, Aron (2006) Developing positive consumer attitudes: examining attitudes towards mobile phone brands. In: ANZMAC 2006: Advancing Theory, Maintaining Relevance, 4-6 Dec 2006, Brisbane, Australia.

This list was generated on Mon Apr 6 00:18:13 2020 AEST.