Managing complexity in the service exchange: relationships the customer, the employee and the complex encounter

Hume, Margee and Winzar, Hume and Sullivan-Mort, Gillian (2007) Managing complexity in the service exchange: relationships the customer, the employee and the complex encounter. In: Marketing Theory into Practice: Academy of Marketing Conference 2007, 2007, Kingston Business School, University of Kingston, UK.

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Item Type: Conference or Workshop Item (Commonwealth Reporting Category E) (Paper)
Refereed: Yes
Item Status: Live Archive
Faculty / Department / School: Historic - Faculty of Business - School of Management and Marketing
Date Deposited: 05 Mar 2018 00:50
Last Modified: 05 Mar 2018 02:02
Fields of Research : 15 Commerce, Management, Tourism and Services > 1505 Marketing > 150506 Marketing Theory
Socio-Economic Objective: E Expanding Knowledge > 97 Expanding Knowledge > 970115 Expanding Knowledge in Commerce, Management, Tourism and Services
URI: http://eprints.usq.edu.au/id/eprint/9167

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