The strategic role of knowledge management in non-profit organisations

Hume, Margee and Hume, Craig (2008) The strategic role of knowledge management in non-profit organisations. International Journal of Nonprofit and Voluntary Sector Marketing, 13 (2). pp. 129-140. ISSN 1465-4520


Australian nonprofit organisations (NFPs) operate in an increasingly competitive marketplace for funding staff and volunteers and donations. In this context, many NFPs are being driven to adopt more commercial practices in order to improve their strategic performance, particularly competitive positioning for donor appeal, staff retention and service strategy and delivery. Knowledge management (KM) is one commercial practice being explored and implemented by the NFP sector to support strategic performance and operations. Although the concept of knowledge management is basically understood, the implications and strategies to pursue this practice in a NFP context are under explored. This paper presents a KM implementation planning framework for discussion and further research in the NFP sector. Specifically, this paper proposes that NFP's unique missions, many and varied organisational structures and operational maturity requires a customised approach to knowledge management. Implications for competitive strategy and performance are discussed.

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Item Type: Article (Commonwealth Reporting Category C)
Refereed: Yes
Item Status: Live Archive
Additional Information: Permanent restricted access to published version due to publisher copyright polcicy.
Faculty/School / Institute/Centre: Historic - Faculty of Business - School of Management and Marketing
Date Deposited: 17 Jan 2011 12:16
Last Modified: 29 Aug 2014 04:09
Uncontrolled Keywords: knowledge management
Fields of Research : 15 Commerce, Management, Tourism and Services > 1503 Business and Management > 150399 Business and Management not elsewhere classified
Socio-Economic Objective: B Economic Development > 91 Economic Framework > 9104 Management and Productivity > 910402 Management
Identification Number or DOI: 10.1002/nvsm.316

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