Genre: something new based on something familiar

McWilliam, Kelly (2009) Genre: something new based on something familiar. In: Screen media: analysing film and television. Allen & Unwin, Sydney, Australia, pp. 217-243. ISBN 978-1-74175-448-3


This chapter defines and overviews the concept of 'genre' in the context of contemporary screen studies. Using recent examples from film and television, including a case study of popular US television series Grey's Anatomy, the chapter is divided into two main parts. The first part discusses what genre is, how it operates (in theory and in practice), and the roles of the different stake-holders throughout the life cycle of a genre text; the second part overviews six key approaches to studying genre, namely structuralist, aesthetic, political economy, socio-cultural, family resemblances, and discursive approaches. Ultimately, the chapter discusses 'genre' as an intuitive category negotiated between audiences and the screen media industries and demonstrates this negotiation with a new diagram of genre.

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Item Type: Book Chapter (Commonwealth Reporting Category B)
Refereed: Yes
Item Status: Live Archive
Additional Information: Copyright 2009 Jane Stadler and Kelly McWilliam. Permanent restricted access to paper due to publisher copyright restrictions.
Faculty / Department / School: Historic - Faculty of Arts - Department of Mass Communication
Date Deposited: 22 Jul 2009 05:10
Last Modified: 12 Sep 2016 00:37
Uncontrolled Keywords: genre; film; television; media; screen media
Fields of Research : 19 Studies in Creative Arts and Writing > 1902 Film, Television and Digital Media > 190204 Film and Television
20 Language, Communication and Culture > 2002 Cultural Studies > 200204 Cultural Theory
20 Language, Communication and Culture > 2002 Cultural Studies > 200212 Screen and Media Culture
Socio-Economic Objective: E Expanding Knowledge > 97 Expanding Knowledge > 970120 Expanding Knowledge in Language, Communication and Culture

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