Acts of faith

Ally, Mustafa and Toleman, Mark (2003) Acts of faith. Australian CPA, 73 (10). pp. 60-61.


For customers to adopt business-to-consumer (B2C) e-commerce, it's imperative that the benefits of using this medium (such as its convenience and decreased transaction costs) significantly outweigh potential and perceived risks. However, a lack of trust when it comes to online payment systems is a real psychological barrier to e-commerce. In the physical marketplace, the transacting partners rely on a number of mechanisms to build security and trust.

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Item Type: Article (Commonwealth Reporting Category C)
Refereed: No
Item Status: Live Archive
Additional Information: Copyright CPA Australia Nov 2003.
Faculty / Department / School: Historic - Faculty of Business - Department of Information Systems
Date Deposited: 12 May 2009 02:38
Last Modified: 11 Jun 2014 01:13
Uncontrolled Keywords: trust; faith; online payment systems; e-commerce
Fields of Research : 08 Information and Computing Sciences > 0804 Data Format > 080402 Data Encryption
15 Commerce, Management, Tourism and Services > 1503 Business and Management > 150399 Business and Management not elsewhere classified

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