Acceptance of visual and audio interventions for distracted pedestrians

Larue, Gregoire S. ORCID: https://orcid.org/0000-0001-8564-9084 and Watling, Christopher N. ORCID: https://orcid.org/0000-0002-1440-2401 (2021) Acceptance of visual and audio interventions for distracted pedestrians. Transportation Research Part F: Traffic Psychology and Behaviour, 76. pp. 369-383. ISSN 1369-8478

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Larue & Watling 2021 Acceptance of visual and audio interventions.pdf
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Abstract

Distraction from mobile devices increases pedestrian risks at intersections. Innovative interventions are currently installed at road and rail intersections to alert pedestrians. These interventions will be effective only if pedestrians modify their behaviour. The Technology Acceptance Model (TAM) posits that behaviour changes as a result of behavioural intention, which is affected by perceived usefulness and perceived ease of use. However, the link between intention and actual behaviour is often overlooked. The current study aims to investigate this link and apply this theoretical framework to interventions for distracted pedestrians. We conducted a day-time field study at three railway level crossings in New Zealand with such interventions reminding pedestrians to look for trains: in-ground flashing lights located at footpath level, an audio warning message, and in-ground flashing lights combined with the audio warning message. Participants (N=34, Mean age 33.6, SD=8.6 years) walked through level crossings while performing a distractor task (visual and auditory distraction) or when not distracted. Actively checking for trains from both sides of the crossing was used as a measure of actual behaviour. All three interventions were perceived as useful (5.1±0.4) and easy to use (5.6±0.2) and resulted in positive intention to use the technology (5.8±0.3). Statistical analyses confirmed that the TAM constructs - particularly perceived usefulness - affected intention, and intentions lead to behavioural change with improved crossing behaviours. This study highlights the importance of perceived usefulness and intentions to use the interventions with reducing distracted pedestrian behaviours.


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Item Type: Article (Commonwealth Reporting Category C)
Refereed: Yes
Item Status: Live Archive
Faculty/School / Institute/Centre: No Faculty
Faculty/School / Institute/Centre: No Faculty
Date Deposited: 07 Mar 2022 22:57
Last Modified: 30 Mar 2022 05:19
Uncontrolled Keywords: Pedestrians; Distraction; Interventions; Railway level crossings; User acceptance; Intentions
Fields of Research (2008): 11 Medical and Health Sciences > 1117 Public Health and Health Services > 111799 Public Health and Health Services not elsewhere classified
17 Psychology and Cognitive Sciences > 1702 Cognitive Sciences > 170202 Decision Making
17 Psychology and Cognitive Sciences > 1701 Psychology > 170113 Social and Community Psychology
Fields of Research (2020): 52 PSYCHOLOGY > 5204 Cognitive and computational psychology > 520402 Decision making
42 HEALTH SCIENCES > 4206 Public health > 420604 Injury prevention
52 PSYCHOLOGY > 5205 Social and personality psychology > 520505 Social psychology
Socio-Economic Objectives (2008): C Society > 92 Health > 9204 Public Health (excl. Specific Population Health) > 920409 Injury Control
E Expanding Knowledge > 97 Expanding Knowledge > 970117 Expanding Knowledge in Psychology and Cognitive Sciences
Socio-Economic Objectives (2020): 20 HEALTH > 2004 Public health (excl. specific population health) > 200408 Injury prevention and control
28 EXPANDING KNOWLEDGE > 2801 Expanding knowledge > 280121 Expanding knowledge in psychology
27 TRANSPORT > 2703 Ground transport > 270306 Rail safety
Identification Number or DOI: https://doi.org/10.1016/j.trf.2020.12.001
URI: http://eprints.usq.edu.au/id/eprint/46474

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