Price discrimination and yield management in the airline industry

Zhang, Guoquan and Law, Colin C. H. and Zhang, Yahua ORCID: https://orcid.org/0000-0003-1522-3402 and Yang, Hangjun (2021) Price discrimination and yield management in the airline industry. In: International encyclopedia of transportation, Vol. 1. Elsevier, Amsterdam, Netherlands, pp. 404-408. ISBN 9780081026717

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Abstract

This chapter introduces the concept of price discrimination and explores how a new airline business model enhances the practice of price discrimination in the Australian airline market. Based on the idea of price discrimination, airlines apply yield management to capture high-yield passengers and at the same time to fill the aircraft with price-sensitive passengers to avoid the flight departing with too many empty seats. This history, recent development, and approaches of airline yield management are presented in this chapter.


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Item Type: Book Chapter (Commonwealth Reporting Category B)
Refereed: Yes
Item Status: Live Archive
Additional Information: No evidence of copyright restrictions preventing deposit of Accepted Chapter.
Faculty/School / Institute/Centre: Current - Faculty of Business, Education, Law and Arts - School of Business (18 Jan 2021 -)
Faculty/School / Institute/Centre: Current - Faculty of Business, Education, Law and Arts - School of Business (18 Jan 2021 -)
Date Deposited: 22 Jun 2021 05:23
Last Modified: 22 Jun 2021 05:23
Uncontrolled Keywords: price discrimination, yield management, airline-within-airline, fare fence, artificial intelligence
Fields of Research (2008): 15 Commerce, Management, Tourism and Services > 1507 Transportation and Freight Services > 150701 Air Transportation and Freight Services
14 Economics > 1402 Applied Economics > 140216 Tourism Economics
Fields of Research (2020): 38 ECONOMICS > 3801 Applied economics > 380117 Transport economics
35 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 3509 Transportation, logistics and supply chains > 350901 Air transportation and freight services
Socio-Economic Objectives (2008): B Economic Development > 88 Transport > 8803 Aerospace Transport > 880302 Air Passenger Transport
Socio-Economic Objectives (2020): 27 TRANSPORT > 2701 Aerospace transport > 270102 Air passenger transport
Identification Number or DOI: https://doi.org/10.1016/B978-0-08-102671-7.10077-6
URI: http://eprints.usq.edu.au/id/eprint/42300

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