Are warning signs effective in communicating jellyfish hazards?

Crowley-Cyr, Lynda (2018) Are warning signs effective in communicating jellyfish hazards? Journal of Health, Safety and Environment, 34 (2). pp. 181-197. ISSN 1837-9362

[img]
Preview
Text (Accepted Version)
Are Warning Signs Effective in Communicating Jellyfish Hazards .pdf

Download (410Kb) | Preview

Abstract

Warning signs are widely used at beach environments to improve safety by alerting visitors to dangerous jellyfish hazards. Empirical data describing beachgoers interpretation of beach warnings is scarce. This study aims to assess the visibility, interpretation and effectiveness of two warning signs in communicating jellyfish hazards to beachgoers at two beaches, one in Australia and the other in the United States. Both signs were measured against industry standards and research-based design guidelines for effective warnings. Results of the study found that while the US sign meets all such standards, Australia’s sign does not. Of the 214 beachgoers interviewed, a higher number of respondents accurately described the meaning of the US sign than the Australian sign. However, interpretation depends on visibility of the sign that was found to be better in the Australian context. Tourists in Australia were found to be least informed of the jellyfish hazard, particularly inside stinger-resistant enclosures. This study’s results suggest that the signage could be improved in both the locations.


Statistics for USQ ePrint 35627
Statistics for this ePrint Item
Item Type: Article (Commonwealth Reporting Category C)
Refereed: Yes
Item Status: Live Archive
Additional Information: Accepted version deposited in accordance with the copyright policy of the publisher.
Faculty/School / Institute/Centre: Current - Faculty of Business, Education, Law and Arts - School of Law and Justice
Date Deposited: 06 Feb 2019 04:54
Last Modified: 07 Feb 2019 03:39
Uncontrolled Keywords: warnings, risk communication, jellyfish, beach safety
Fields of Research : 15 Commerce, Management, Tourism and Services > 1506 Tourism > 150606 Tourist Behaviour and Visitor Experience
16 Studies in Human Society > 1605 Policy and Administration > 160510 Public Policy
18 Law and Legal Studies > 1801 Law > 180119 Law and Society
Socio-Economic Objective: C Society > 94 Law, Politics and Community Services > 9499 Other Law, Politics and Community Services > 949999 Law, Politics and Community Services not elsewhere classified
URI: http://eprints.usq.edu.au/id/eprint/35627

Actions (login required)

View Item Archive Repository Staff Only