The 11 commandments of publishing

De Lange, Paul and Daff, Lyn ORCID: and Jackling, Beverley (2018) The 11 commandments of publishing. Accounting Research Journal, 31 (3). pp. 442-457. ISSN 1030-9616

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Publishing in scholarly journals is a practical necessity for academics. Put simply, this reality can be described as ‘publish or perish’. To be treated as a serious contender for tenure and promotion, scholarly research and activities directed toward publication are necessary aspects of faculty life. The purpose of this paper is to provide insights into ‘dealing’ with the editorial review process of publishing from the perspective of a relatively new author.


Using the lens of Q and R theory, a case study approach combined with critical reflection provides a documented tour to enable other authors to enhance their understanding of the publication process through including references to associated reviews and correspondence with a journal editor. The review extracts from the editor and authors’ responses are discussed within the context of a theoretical schema and timeline.


Drawing the theoretical schema the paper identifies 11 lessons learned along the way to publishing, and these are summarised as the 11 commandments of publishing.

Research Implications
Utilisation of the Q and R theory can assist researchers as they reflect on how to maximise their publication outcomes.

Practical Implications

The 11 commandments provides a practical approach for those wanting to improve their understanding and likelihood of publishing success.


The originality of this paper is that it considers the publication process from a novice author who subsequently draws on the knowledge of more experienced co-authors. The findings are based on a theoretical schema that is transferable and able to be adopted by others to guide publication outcomes.

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Item Type: Article (Commonwealth Reporting Category C)
Refereed: Yes
Item Status: Live Archive
Additional Information: Accepted version deposited in accordance with the copyright policy of the publisher.
Faculty/School / Institute/Centre: Historic - Faculty of Business, Education, Law and Arts - School of Commerce (1 Jul 2013 - 17 Jan 2021)
Faculty/School / Institute/Centre: Historic - Faculty of Business, Education, Law and Arts - School of Commerce (1 Jul 2013 - 17 Jan 2021)
Date Deposited: 31 Jan 2019 06:43
Last Modified: 07 Feb 2019 03:50
Uncontrolled Keywords: Accounting faculty; authors; editorial process; peer review; publication
Fields of Research (2008): 15 Commerce, Management, Tourism and Services > 1501 Accounting, Auditing and Accountability > 150199 Accounting, Auditing and Accountability not elsewhere classified
Fields of Research (2020): 35 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 3501 Accounting, auditing and accountability > 350199 Accounting, auditing and accountability not elsewhere classified
Socio-Economic Objectives (2008): E Expanding Knowledge > 97 Expanding Knowledge > 970115 Expanding Knowledge in Commerce, Management, Tourism and Services
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