Assessing whether environmental impact is a criterion of consumers when selecting an airline

McLachlan, Jamie and James, Kieran and Hampson, Bonnie (2018) Assessing whether environmental impact is a criterion of consumers when selecting an airline. International Journal of Advanced Research, 6 (3). pp. 740-755. ISSN 2320-5407

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Abstract

The aim of this study is to gain insight as to whether environmental impact is a criterion of consumers when actually selecting an airline. Findings indicate that cost and convenience, followed by destinations on offer and departure airports, are the key criteria for consumers in airline ticket purchasing decisions. Airlines may continue environmental activity and disclosure for long-term strategic reasons although individual ticket purchase decisions do not appear to be based primarily on environmental considerations. The research fills a gap in the U.K. empirical literature by exploring whether consumers of airlines operating out of the U.K. consider environmental impacts when making actual ticket purchase decisions.


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Item Type: Article (Commonwealth Reporting Category C)
Refereed: Yes
Item Status: Live Archive
Additional Information: Open Access.
Faculty / Department / School: Current - Faculty of Business, Education, Law and Arts - School of Commerce
Date Deposited: 23 Apr 2018 01:56
Last Modified: 16 May 2018 01:06
Uncontrolled Keywords: airline consumer preferences; aviation industry; corporate social responsibility; legitimacy theory; stakeholder theory
Fields of Research : 15 Commerce, Management, Tourism and Services > 1507 Transportation and Freight Services > 150701 Air Transportation and Freight Services
15 Commerce, Management, Tourism and Services > 1501 Accounting, Auditing and Accountability > 150106 Sustainability Accounting and Reporting
Socio-Economic Objective: D Environment > 96 Environment > 9607 Environmental Policy, Legislation and Standards > 960703 Environmental Education and Awareness
E Expanding Knowledge > 97 Expanding Knowledge > 970115 Expanding Knowledge in Commerce, Management, Tourism and Services
Identification Number or DOI: doi:10.21474/IJAR01/6727
URI: http://eprints.usq.edu.au/id/eprint/33998

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