The changing profile of caravanners in Australia

Prideaux, Bruce and McClymont, Hoda (2006) The changing profile of caravanners in Australia. International Journal of Tourism Research, 8 (1). pp. 45-58. ISSN 1099-2340


Caravanning has been a popular leisure activity in Australia for many decades. In recent years the profile of the industry has changed with a shift from family
caravanning to retirees. This change has significant implications for the industry overall as well as the regional areas visited by caravanners. This paper reports on
research designed to develop a profile of contemporary caravanning in Australia. One of the most significant findings was the homogeneity of the respondents. The largest groups of respondents were 'empty nesters', people who were retired or near retirement and who were attracted to three
clusters of activities: nature; shopping and eating; and visiting heritage attractions.
Another major finding of interest for regional areas was the relatively low daily expenditure on food and accommodation.
The paper discusses a range of options that may be used by regional areas to boost their caravan sector.

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Item Type: Article (Commonwealth Reporting Category C)
Refereed: Yes
Item Status: Live Archive
Additional Information: Published version deposited in accordance with the copyright policy of the publisher.
Faculty/School / Institute/Centre: Historic - Faculty of Business - Department of Marketing and Tourism
Date Deposited: 05 Jul 2013 03:22
Last Modified: 26 Sep 2016 05:05
Uncontrolled Keywords: caravan; caravanners; caravan parks; Australia; grey nomads; retirees; regional tourism
Fields of Research : 16 Studies in Human Society > 1604 Human Geography > 160402 Recreation, Leisure and Tourism Geography
15 Commerce, Management, Tourism and Services > 1506 Tourism > 150602 Tourism Forecasting
15 Commerce, Management, Tourism and Services > 1506 Tourism > 150605 Tourism Resource Appraisal
Socio-Economic Objective: B Economic Development > 90 Commercial Services and Tourism > 9003 Tourism > 900302 Socio-Cultural Issues in Tourism
Identification Number or DOI: 10.1002/jtr.546

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