e-Commerce and small business in regional Australia

Pease, Wayne and Rowe, Michelle (2006) e-Commerce and small business in regional Australia. In: Encyclopedia of developing regional communities with information and communication technology. Information Science Reference (IGI Global), Hershey, PA, United States, pp. 227-232. ISBN 1-59140-575-0


Download (30Kb)


[Abstract]: E-commerce is argued to benefit small and medium enterprises (SMEs) particularly if it is embedded in the business’ strategy. Yet SMEs tend to adopt e-commerce ‘just by chance’ or in a causal manner which tends to be operational rather than strategic. This is especially the case for SMEs in rural and regional areas of Australia. This article looks at adoption enablers and barriers, and explores these issues via a case study of a regional SME located in the Wide Bay region of Australia. It is argued that education, strategic vision and a realization of the role e-commerce has for growth, expansion and changed business practices and models are necessary for SMEs to effectively adopt and accept the day-to-day use of e-commerce as a standard business tool.

Statistics for USQ ePrint 1353
Statistics for this ePrint Item
Item Type: Book Chapter (Commonwealth Reporting Category B)
Refereed: Yes
Item Status: Live Archive
Additional Information: Permanent restricted accesss to paper due to publisher copyright restrictions. However, Alternatively, USQ staff and students may access the paper via publisher's electronic version of the book at: http://www.usq.edu.au/library/eservices/ezp_edrcict.htm
Faculty / Department / School: Historic - Faculty of Business - Department of Information Systems
Date Deposited: 11 Oct 2007 00:40
Last Modified: 19 Sep 2016 02:44
Uncontrolled Keywords: SMEs, ecommerce, ebusiness, Wide Bay
Fields of Research : 08 Information and Computing Sciences > 0806 Information Systems > 080612 Interorganisational Information Systems and Web Services
15 Commerce, Management, Tourism and Services > 1503 Business and Management > 150314 Small Business Management
15 Commerce, Management, Tourism and Services > 1503 Business and Management > 150307 Innovation and Technology Management
URI: http://eprints.usq.edu.au/id/eprint/1353

Actions (login required)

View Item Archive Repository Staff Only