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Mr Simon Somogyi
Associate Lecturer (Marketing)
Business
University of Southern Queensland

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  1. Grower communication: a winery imperative
  2. Wine product bundling: for a new segment of wine consumers
  3. Purpose and preference in educational podcasting
  4. The impact of price satisfaction on supplier commitment in the Australian wine supply chain
  5. Wine marketing online
  6. Australian wines in China. Wine with lemonade: is the myth a reality?
  7. Enhancing long-term grapegrower/winery relationships in the Australian wine industry
  8. Exploring the nature of price satisfaction in the Australian wine supply chain
  9. Supplier satisfaction within the Australian wine industry
  10. The impact of price satisfaction on supplier relationship performance

Most Viewed ItemsEmbed

Item title
1An examination of the attitudes and behaviours of ethnic Chinese wine consumers: an exploratory study
2The impact of price satisfaction on supplier relationship performance
3The impact of price satisfaction on supplier commitment in the Australian wine supply chain
4Exploring the nature of price satisfaction in the Australian wine supply chain
5Enhancing long-term grapegrower/winery relationships in the Australian wine industry
6Supplier satisfaction within the Australian wine industry
7Australian wines in China. Wine with lemonade: is the myth a reality?
8Purpose and preference in educational podcasting
9Wine product bundling: for a new segment of wine consumers
10Wine marketing online