Ally, Mustafa and Toleman, Mark (2003) Acts of faith. Australian CPA, 73 (10). pp. 60-61.
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Official URL: http://www.highbeam.com/doc/1P3-486850771.html
For customers to adopt business-to-consumer (B2C) e-commerce, it's imperative that the benefits of using this medium (such as its convenience and decreased transaction costs) significantly outweigh potential and perceived risks. However, a lack of trust when it comes to online payment systems is a real psychological barrier to e-commerce. In the physical marketplace, the transacting partners rely on a number of mechanisms to build security and trust.
|Item Type:||Article (Commonwealth Reporting Category C)|
|Additional Information:||Copyright CPA Australia Nov 2003.|
|Uncontrolled Keywords:||trust; faith; online payment systems; e-commerce|
|Fields of Research (FOR2008):||08 Information and Computing Sciences > 0804 Data Format > 080402 Data Encryption|
15 Commerce, Management, Tourism and Services > 1503 Business and Management > 150399 Business and Management not elsewhere classified
|Subjects:||280000 Information, Computing and Communication Sciences > 280500 Data Format > 280505 Data Security|
350000 Commerce, Management, Tourism and Services > 350200 Business and Management > 350213 Electronic Commerce
|Socio-Economic Objective (SEO2008):||UNSPECIFIED|
|Deposited On:||12 May 2009 12:38|
|Last Modified:||29 Jun 2012 12:23|
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