Integrating recommendation models for improved web page prediction accuracyKhalil, Faten and Wang, Hua and Li, Jiuyong (2007) Integrating recommendation models for improved web page prediction accuracy. In: 13th Australasian World Wide Web Conference (AusWeb 2007), 30 June - 4 July 2007, Coffs Harbour, Australia. Metadata
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Official URL: http://eventseer.net/event/2243/ Abstract[Abstract]: Recent research initiatives have addressed the need for improved performance of Web page prediction that would profit many applications, e-business in particular. Despite the various eforts so far, there is still room for advancement in this field. This paper endeavors to provide an improved prediction accuracy by using a novel approach that involves combining clustering, association rules and Markov models. Each of these frameworks has its own strengths and weaknesses and their integration proves to provide better prediction than using each technique individually.
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