Motivations and challenges for m-business transformation: a multiple-case study

Tsai, Heng-Sheng and Gururajan, Raj (2007) Motivations and challenges for m-business transformation: a multiple-case study. Journal of Theoretical and Applied Electronic Commerce Research, 2 (2). pp. 19-33.

Abstract

With the advance of wireless technology in recent years, issues of mobile (m-) business transformation become more important for researchers and practitioners. Subsequent to e-business transformation, mobile technology creates another opportunity of innovation inside and outside businesses. However, there is still limited information for m-business transformation. Hence, this study investigates the phenomenon by answering the questions: 'Why do businesses transform into m-businesses?' and 'What are the possible challenges during the process of m-transformation?' This study uses a multiple case study method, and reports the consolidated results of 17 interviews with 6 Australian organisations depicted as a framework, and aims at identifying the factors that influence the motivations for m-transformation, as well as the possible challenges during the process. The findings of this study can provide more understanding of the phenomenon, and further form the basis for a successful m-business transformation.


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Item Type: Article (Commonwealth Reporting Category C)
Refereed: Yes
Item Status: Live Archive
Additional Information: This author's final pre-publication copy is deposited with permission of journal Editor.
Depositing User: Assoc Prof Raj Gururajan
Faculty / Department / School: Historic - Faculty of Business - School of Information Systems
Date Deposited: 22 Jan 2008 03:13
Last Modified: 10 Jun 2014 05:54
Uncontrolled Keywords: mobile business; m-business; m-transformation; business transformation; m-commerce
Fields of Research (FOR2008): 08 Information and Computing Sciences > 0805 Distributed Computing > 080502 Mobile Technologies
15 Commerce, Management, Tourism and Services > 1503 Business and Management > 150307 Innovation and Technology Management
10 Technology > 1005 Communications Technologies > 100510 Wireless Communications
Socio-Economic Objective (SEO2008): B Economic Development > 89 Information and Communication Services > 8901 Communication Networks and Services > 890103 Mobile Data Networks and Services
URI: http://eprints.usq.edu.au/id/eprint/3774

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