SME adoption of e-Commerce in the Central Okanagan region of Canada

Sparling, Lynn and Cater-Steel, Aileen and Toleman, Mark (2007) SME adoption of e-Commerce in the Central Okanagan region of Canada. In: ACIS 2007: 18th Australasian Conference on Information Systems:The 3 Rs: Research, Relevance and Rigour - Coming of Age, 5-7 Dec 2007, Toowoomba, Australia.

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Abstract

The adoption of e-commerce by small-medium enterprises (SME) in Canada remains low. The Central Okanagan region of British Columbia is typical in terms of the relative density of SMEs’ e-commerce activity. In this study, a survey of SMEs’ adoption of e-commerce was conducted to determine reasons for this low adoption. Constructs used in the survey focussed on three contexts: organizational, external environmental and innovation. The study found significant factors that differentiated adopters and non-adopters of e-commerce included technological opportunism and readiness, owner experience with computers, support within the organization, relative advantage and compatibility. Limitations of the study’s sample size preclude generalization to all Canadian SMEs, but the trends suggest that further research should be a priority for government, industry and research academics.


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Item Type: Conference or Workshop Item (Commonwealth Reporting Category E) (Paper)
Refereed: Yes
Item Status: Live Archive
Additional Information: Paper no. 95
Depositing User: Dr Aileen Cater-Steel
Faculty / Department / School: Historic - Faculty of Business - School of Information Systems
Date Deposited: 13 Dec 2007 00:15
Last Modified: 02 Jul 2013 22:54
Uncontrolled Keywords: e-commerce adoption; small medium enterprises; diffusion of innovation; Canada; SMEs
Fields of Research (FOR2008): 08 Information and Computing Sciences > 0806 Information Systems > 080602 Computer-Human Interaction
15 Commerce, Management, Tourism and Services > 1503 Business and Management > 150314 Small Business Management
15 Commerce, Management, Tourism and Services > 1503 Business and Management > 150307 Innovation and Technology Management
Socio-Economic Objective (SEO2008): E Expanding Knowledge > 97 Expanding Knowledge > 970108 Expanding Knowledge in the Information and Computing Sciences
URI: http://eprints.usq.edu.au/id/eprint/3598

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