Sparling, Lynn and Cater-Steel, Aileen and Toleman, Mark (2007) SME adoption of e-Commerce in the Central Okanagan region of Canada. In: ACIS 2007: 18th Australasian Conference on Information Systems:The 3 Rs: Research, Relevance and Rigour - Coming of Age, 5-7 Dec 2007, Toowoomba, Australia.
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The adoption of e-commerce by small-medium enterprises (SME) in Canada remains low. The Central Okanagan region of British Columbia is typical in terms of the relative density of SMEs’ e-commerce activity. In this study, a survey of SMEs’ adoption of e-commerce was conducted to determine reasons for this low adoption. Constructs used in the survey focussed on three contexts: organizational, external environmental and innovation. The study found significant factors that differentiated adopters and non-adopters of e-commerce included technological opportunism and readiness, owner experience with computers, support within the organization, relative advantage and compatibility. Limitations of the study’s sample size preclude generalization to all Canadian SMEs, but the trends suggest that further research should be a priority for government, industry and research academics.
|Item Type:||Conference or Workshop Item (Commonwealth Reporting Category E) (Paper)|
|Additional Information:||Paper no. 95|
|Uncontrolled Keywords:||e-commerce adoption; small medium enterprises; diffusion of innovation; Canada; SMEs|
|Subjects:||280000 Information, Computing and Communication Sciences > 280100 Information Systems|
|Depositing User:||Dr Aileen Cater-Steel|
|Date Deposited:||13 Dec 2007 00:15|
|Last Modified:||02 Jul 2013 22:54|
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