Talking theatre: can we turn 'non-theatregoers' into paying audiences?

Scollen, Rebecca J. (2005) Talking theatre: can we turn 'non-theatregoers' into paying audiences? Artreach: the Regional Arts NSW Quarterly Magazine, Autumn . pp. 12-13. ISSN 1442-1151

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Official URL: http://www.regionalartsnsw.com.au/publications/artreach.html

Abstract

They're interested in the performing arts; they read reviews; notice ads and have an idea of what attending a live show might be like...but they don't go. Why not? And how might we get them there? These are questions I set out to answer in both my doctoral thesis and in my current work as a researcher on an audience development program in regional Queensland and the Northern Territory.

Item Type:Article (Commonwealth Reporting Category C)
Additional Information:Awaiting copyright advice and pdf.
Uncontrolled Keywords:non-theatregoers, audiences, regional, risk, audience development, performing arts, research
Fields of Research (FOR2008):19 Studies in Creative Arts and Writing > 1904 Performing Arts and Creative Writing > 190404 Drama, Theatre and Performance Studies
19 Studies in Creative Arts and Writing > 1904 Performing Arts and Creative Writing > 190499 Performing Arts and Creative Writing not elsewhere classified
19 Studies in Creative Arts and Writing > 1904 Performing Arts and Creative Writing > 190403 Dance
Subjects:410000 The Arts > 410100 Performing Arts > 410103 Dance
410000 The Arts > 410100 Performing Arts > 410102 Drama, Theatre and Performance Studies
410000 The Arts > 410100 Performing Arts > 410101 Music
Socio-Economic Objective (SEO2008):UNSPECIFIED
ID Code:2887
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Deposited On:25 Nov 2008 10:27
Last Modified:01 Nov 2011 12:07

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