Talking Theatre: an audience development research project for regional Queensland and the Northern Territory 2004-2006

Scollen, Rebecca J. and Martin, Jacqueline E. and Radbourne, Jennifer J. and Haseman, Brad C. (2006) Talking Theatre: an audience development research project for regional Queensland and the Northern Territory 2004-2006. Project Report. Queensland University of Technology, Brisbane.

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Official URL: http://www.creativeindustries.qut.edu.au/research/documents/TalkingTheatreFinalReport2006.pdf

Abstract

Talking Theatre was a three year research project funded by the Australian Research Council, NARPACA, Arts Queensland, Arts Northern Territory, and the Queensland University of Technology. Talking Theatre sought to build new audiences both in the short and long term for the fourteen regional performing arts centres associated with the project. The research endeavoured to develop a profile of non-theatregoers in regional areas, to understand their reasons for non-attendance, and to discover their reactions to live performances, and to the performing arts centres who presented them.

Item Type:Report (Project Report)
Additional Information:Awaiting author advice on copyright status.
Uncontrolled Keywords:Talking Theatre, audience development, regional Queensland, performing arts, non-theatregoers, Northern Territory, audience, recommendations, findings, professional development, questionnaires, focus groups
Fields of Research (FOR2008):16 Studies in Human Society > 1604 Human Geography > 160404 Urban and Regional Studies (excl. Planning)
19 Studies in Creative Arts and Writing > 1904 Performing Arts and Creative Writing > 190404 Drama, Theatre and Performance Studies
15 Commerce, Management, Tourism and Services > 1505 Marketing > 150505 Marketing Research Methodology
Subjects:350000 Commerce, Management, Tourism and Services > 359900 Other Commerce, Management, Tourism and Services > 359999 Other Commerce, Management, Tourism and Services
410000 The Arts > 410100 Performing Arts
350000 Commerce, Management, Tourism and Services > 350200 Business and Management > 350204 Marketing and Market Research
Socio-Economic Objective (SEO2008):UNSPECIFIED
ID Code:2665
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Deposited On:21 May 2008 15:03
Last Modified:20 Dec 2011 13:58

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