Santacruz, Lujer (2011) Dealer group or financial planning group? Financial Planning, 23 (10). pp. 42-45. ISSN 1442-2867
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Abstract
This paper examines whether the industry practice of using the term dealer group when referring to a financial planning group contributes to the general perception that financial advisers are not objective when making financial product recommendations. An experimental design carried out through an online survey, supplemented by a direct comparison survey on the two terminologies provides some interesting results.
| Item Type: | Article (Commonwealth Reporting Category C) |
|---|---|
| Additional Information: | c. Reed Business Information. This is a reprint of a journal article previously published in The Australasian Accounting, Business and Finance Journal Vol 5 (2). That article is in ePrints at http://eprints.usq.edu.au/19460/. |
| Uncontrolled Keywords: | financial planning |
| Fields of Research (FOR2008): | 15 Commerce, Management, Tourism and Services > 1502 Banking, Finance and Investment > 150203 Financial Institutions (incl. Banking) |
| Subjects: | UNSPECIFIED |
| Socio-Economic Objective (SEO2008): | UNSPECIFIED |
| ID Code: | 20772 |
| Deposited By: | |
| Deposited On: | 08 Mar 2012 15:47 |
| Last Modified: | 08 Mar 2012 15:53 |
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