e-Commerce and small business in regional Australia

Pease, Wayne and Rowe, Michelle (2006) e-Commerce and small business in regional Australia. In: Marshall, Stewart and Taylor, Wal and Yu, Xinghuo, (eds.) Encyclopedia of developing regional communities with information and communication technology. Information Science Reference (IGI Global), Hershey, PA, United States, pp. 227-232. ISBN 1-59140-575-0

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Abstract

[Abstract]: E-commerce is argued to benefit small and medium enterprises (SMEs) particularly if it is embedded in the business’ strategy. Yet SMEs tend to adopt e-commerce ‘just by chance’ or in a causal manner which tends to be operational rather than strategic. This is especially the case for SMEs in rural and regional areas of Australia. This article looks at adoption enablers and barriers, and explores these issues via a case study of a regional SME located in the Wide Bay region of Australia. It is argued that education, strategic vision and a realization of the role e-commerce has for growth, expansion and changed business practices and models are necessary for SMEs to effectively adopt and accept the day-to-day use of e-commerce as a standard business tool.

Item Type:Book Chapter (Commonwealth Reporting Category B)
Additional Information:Permanent restricted accesss to paper due to publisher copyright restrictions. However, print copy held in USQ Library at call no. 303.483 Enc. Alternatively, USQ staff and students may access the paper via publisher's electronic version of the book at: http://www.usq.edu.au/library/eservices/ezp_edrcict.htm
Uncontrolled Keywords:SMEs, ecommerce, ebusiness, Wide Bay
Fields of Research (FOR2008):08 Information and Computing Sciences > 0806 Information Systems > 080612 Interorganisational Information Systems and Web Services
15 Commerce, Management, Tourism and Services > 1503 Business and Management > 150314 Small Business Management
15 Commerce, Management, Tourism and Services > 1503 Business and Management > 150307 Innovation and Technology Management
Subjects:350000 Commerce, Management, Tourism and Services > 350200 Business and Management
350000 Commerce, Management, Tourism and Services > 350200 Business and Management > 350209 Small Business Management
350000 Commerce, Management, Tourism and Services
350000 Commerce, Management, Tourism and Services > 350200 Business and Management > 350211 Innovation and Technology Management
350000 Commerce, Management, Tourism and Services > 350200 Business and Management > 350213 Electronic Commerce
Socio-Economic Objective (SEO2008):UNSPECIFIED
ID Code:1353
Deposited By:
Deposited On:11 Oct 2007 10:40
Last Modified:28 Oct 2011 14:57

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